Off the burger list? That’s not Cricket!
March 15, 2007
By: Penny Parker
Rocky Mountain News
Call this the case of the baffling burger brouhaha that became boffo for one of Denver’s favorite eateries.
When local TV stations got a news release last week saying that the Wall Street Journal would name the Cherry Cricket the No. 3 best burger in the country, Fox-31 and CW2 reporters bit the bun and broadcast stories from the Cherry Creek restaurant.
Oooops. On Monday, the Journal’s PR firm was performing the Heimlich maneuver on the story, because the final printed version that ran Saturday listed the top nine burgers in the country - with no mention of the Cricket.
But don’t blame Eating Out reporter Raymond Sokolov. He meant to try the half-pound Cricket Burger, but our December and January storms kept him at bay.
Jennifer Roche of Dan Klores Communications, the New York firm that represents the Journal, said she was excited when she received the original graphic for the story that included the Cricket. “I’m from Denver, and I love the Cricket,” she said.
(Photo by Steve Crecelius)